SEO report of lifemarque.com.au

Expedition Equipment -

www.lifemarque.com.au/

Error! The "meta description" is missing, the page has no summary description!


 Tasks

  • Select one version of your site as main and make a redirect from other versions to that one.
  • Avoid using deprecated HTML tags.

 SEO

URL

Domain : www.lifemarque.com.au/

Character length : 22

Title
Expedition Equipment -
Keywords (meta keywords)
Good! The website does not use “meta keywords”.
Open Graph Protocol

Good! The OG (Open Graph) protocol is set on this website.

locale: en_US
type: website
title: Expedition Equipment -
url: http://www.expeditionequipment.com.au
site_name: Expedition Equipment

Dublin Core
Dublin Core is not used
Underscores in the URLs
Good! No underscore (_) found in the URLs.
Search engine friendly URLs
Good! The website uses SEO friendly URLs.
Checking the robots.txt file
There is robots.txt file.
https://lifemarque.com.au/robots.txt
User-agentDisallowed for the search engines
*
  • /wp-admin/


 Social

Social Engagement

No info found.

 Content

Doctype
HTML 5
Encoding
Perfect! The character encoding is set: UTF-8.
Language
We have found the language localisation: ”en”.
Title
Expedition Equipment -

Character length : 22

Good! The title’s length is between 10 and 70 characters.
Text / HTML ratio
Ratio : 5%

Error! The text / HTML code ratio is under 15 percent on this website. This value shows that the website has relatively few text content.
Headings
H1H2H3H4H5H6
17174000
Heading structure in the source code
  • <H1> Menu
  • <H1> Cover
  • <H2> 
  • <H1> Mund
  • <H2> 
  • <H1> Masters
  • <H2> 
  • <H1> Edelrid
  • <H2> 
  • <H1> DMM
  • <H2> 
  • <H1> La Spo
  • <H2> 
  • <H1> Exped
  • <H2> 
  • <H1> Red Chili
  • <H2> 
  • <H1> Lifeventure
  • <H2> 
  • <H1> Ortlieb
  • <H2> 
  • <H1> Grivel
  • <H2> 
  • <H1> Sterling
  • <H2> 
  • <H1> Prana
  • <H2> 
  • <H1> ARC
  • <H2> 
  • <H1> WELCOME TO EXPEDITION EQUIPMENT AUSTRALIA
  • <H2> Edelrid
  • <H2> Red Chili Octan
  • <H2> Reel Rock 11 – Coming This Spring!
  • <H3> OUR BRANDS
  • <H3> Expedition Equipment Pty Ltd
  • <H3> QUICK LINKS
  • <H3> HELP & SUPPORT
  • <H1> All Rights Reserved © 2015 | Expedition Equipment Pty Ltd
Word cloud
  • equipment5
  • expedition5
  • edelrid4
  • red4
  • chili4
  • rock4
  • brands3
  • life3
  • read3
  • support3
  • reel3
  • sterling2
  • masters2
  • nsw2
  • mund2
  • ortlieb2
  • australia2
  • events2
  • films2
  • prana2
  • coming2
  • edelmann2
  • climbing2
  • new2
  • octan2
  • home2
  • julius2
  • dmm2
  • grivel2
  • pty2
  • exped2
  • carl2
  • ridder2
Keyword matrix
wordtitledescriptionsheading
equipment
expedition
edelrid
red
chili
rock
Two Word cloud
  • pty ltd2
  • read more2
  • expedition equipment2
Three Word cloud
  • red chili octan2
404 Page
The website has a 404 error page.
Flash content
Good! The website does not have any flash contents.
Frame
Good! The website does not use iFrame solutions.
Images
We found 19 images on this web page.

Good! Every image has an alternative text attributes set on this website.

 Readability

Flesch–Kincaid Grade Level
6.90
Flesch Reading Ease
51.50
Coleman Liau Index
12.00
Automated Readability Index (ARI)
5.80
Dale–Chall Readability
8.70
SMOG Index
8.00
Spache Readibility
5.00
Number of letters
1889
Number of words
348
Number of sentences
105
Average words per sentences
3
Number of syllables
625
Syllables in words
620
Average syllables in words
1.80
Number of words in first three syllables
72
Percentage of word / syllables
20.69
Words not in Dale-Chall easy-word list
188
Words not in Spache easy-word list
124

 Technologies

Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Redirection (www / not www)
Error! The web address is accessible with and without www!
Deprecated HTML elements
Good! No deprecated HTML tags are detected.
Printability
Suggestion! Unfortunately, no printer-friendly CSS found.
Meta Tag (viewport tag, mobile devices)
Error! The meta tag named viewport is missing.

 Speed test

Server response time
The server response time is fast enough.
Table layout
Good! No nested tables found.
Render blocking resources
Good! No render blocking elements found!

 Speed test – Javascript

Javascript
Good! Just a few javascript files are detected on the website.
File size of all javascript files combined
0.00
Javascript minifying
Great! The Javascript files are minified.

 Speed test – CSS

CSS
Good! Just a few CSS files are used on this website.
File size of all css files combined
0.00
CSS minifying
Great! The CSS elements are minified.

 Speed test – Compression

Uncompressed size of the of the HTML
0.00
Gzip compression
Your site uses compression.

 Speed test – Browser cache

Browser cache
The browser cache is set correctly for all elements.

 Speed test – Images

File size of all images combined
0.00
Image optimisation
All images are optimized.

 Website security

IP
116.0.20.55
External hidden links
Good! No hidden external links found
Looking for eval()
Good! No eval(bas64_decode()) scripts are found
Checking for XSS vulnerability
No XSS vulnerability found
Email encryption
Warning! The website contains at least one unencrypted email address.

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 Icons

Favicon
Good! The website uses favicon.

 Typos

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